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Bookings now open from 1st June

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Welcome to Miiro

In the heart of Europe’s most interesting neighbourhoods, discover our characterful new collection of individually designed hotels. Each is inspired by its surroundings, from the people that live there, to the stories they tell. Miiro comes from the Latin word ‘miro’, meaning ‘I wonder’, encouraging you to pause, to look around – and to savour every moment.

Locations

Our first hotels are now open in Paris, Barcelona and Gstaad with London and Vienna to follow in 2025, each Miiro comes with its own colourful personality.

Barcelona
El Born Borneta boasts 92 rooms, an atmospheric restaurant with an open-plan kitchen, and a cocktail bar. Its rooftop offers the perfect vantage point for soaking up the sights of the city. Positioned in the charismatic old artisan quarter of El Born, Borneta invites you to discover the charm of the Ciutat Vella.
Gstaad
Bernese Oberland A contemporary twist on Alpine traditions in the heart of Gstaad. The Mansard features 29 inviting rooms and suites with warm chalet design details, as well as a vibrant restaurant highlighting local culinary delights and Gstaad’s only rooftop bar.
London
Kensington A rare oasis in the cosmopolitan capital, our London property showcases the seasons with its standout garden. Opening 2025, the 156-room hotel – complete with a café-meets-deli, restaurant, and bar – is situated in leafy, historic Earl’s Court, once home to writers Beatrix Potter and Agatha Christie.
Paris
Saint Germain Our debut hotel in the artistic Parisian neighbourhood of Saint-Germain-des-Prés marks the rebirth of a landmark historical destination for creatives and intellectuals. Alongside its 123 chic rooms and suites, the hotel celebrates French tastes with a classic brasserie and an exclusive bar.
Vienna - 1st District
City Centre Miiro Palais will launch in Autumn 2025, just steps away from Vienna’s most luxurious shopping and dining, as well as its most famous historical sites. The hotel will feature 62 bedrooms including 2 suites with private balconies, a restaurant and a bar with outdoor seating.
Vienna - 7th District
Spittelberg Arriving Winter 2025, Maria Theresia will be situated in the centre of old Vienna in the Spittelberg district and behind the Museum Quarter. Featuring 132 guest rooms, an Italian restaurant, bar and outdoor seating, it will be a fantastic new addition to the city.

Restaurants & Bars

Our bars and restaurants are the beating heart of every Miiro hotel – each one a sociable space where guests and locals intertwine. From quiet lunch dates to celebrations with friends (and every occasion in between), you’ll want to linger longer in our relaxing, reviving and convivial spots.

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