Black Friday
30% off your next European stay
book by 4 December 2025

Pack your bags

The Festive Season
at Miiro Hotels

LEARN MORE

Bookings Now Open
from 17 November 2025

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Book now
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Welcome to Miiro

In the heart of Europe’s most interesting neighbourhoods, discover our characterful new collection of individually designed hotels. Each is inspired by its surroundings, from the people that live there, to the stories they tell. Miiro comes from the Latin word ‘miro’, meaning ‘I wonder’, encouraging you to pause, to look around – and to savour every moment.

OFFER - BLACK FRIDAY THE MIIRO WAY

Not all moments need to be rushed. Ours invites you to pause, plan ahead, and explore. Enjoy 30% off your next European stay when you book by 4 December 2025, for travel anytime through 31 December 2026.

PARIS, BARCELONA, LONDON, GSTAAD, VIENNA

PACK YOUR BAGS

OFFER - PERKS OF BOOKING DIRECT

Early check-in, late check-out, and the sort of flexibility that feels more brilliantly considered than policy. Booking direct means a few thoughtful extras come your way, when available: Complimentary upgrades. Early check-in. Late check-out. Flexible cancellation up to 3pm the day before. And access, always, to our Refresh Room – a soft landing space, whenever you need it. Oh, and the best rates? They’re always direct. Naturally.

T&Cs apply.

OFFER - OPENING OF PALAIS RUDOLF

Grand openings call for grand gestures. Book your next stay in Vienna at Palais Rudolf, enjoy 20% off, and indulge with €30 of food and drink on us.

PALAIS RUDOLF, VIENNA

OFFER - STAY LONGER IN LONDON

Stay Longer. One more day in London, one less reason to rush. Up to 30% off three nights or more, breakfast included.

Templeton Garden, London

OFFER - STAY LONGER IN PARIS

Stay Longer. Four nights or more in Paris means more pauses, more pastries, more room to roam. 25% off, includes daily breakfast.

Le Grand Hôtel Cayré, Paris

OFFER - STAY LONGER IN BARCELONA

Stay Longer. Barcelona suits the slow-paced. Stay three nights or more and save up to 30%, plus breakfast each morning.

Borneta, Barcelona

OFFER - STAY LONGER IN GSTAAD

Stay Longer. Gstaad’s best moments come unhurried. Stay three nights or more and save 20%, breakfast included.

The Mansard, Gstaad

DISCOVER MORE

OFFER - OPENING OF SPITTELBERG

New beginnings deserve a proper celebration. Be among the first to stay at Spittelberg in Vienna and take 20% off your booking, plus enjoy €30 towards food and drink during your stay.

SPITTELBERG, VIENNA

Locations

Our hotels are now open in Paris, Barcelona, Gstaad, and London, with two Vienna hotels to follow in winter 2025 and early 2026. Each Miiro is utterly unique, complete with its own colourful personality.

Barcelona
El Born Hotel Borneta in El Born, Barcelona boasts 92 rooms, an atmospheric restaurant with an open-plan kitchen, and a cocktail bar. Its rooftop offers the perfect vantage point for soaking up the sights of the city. Positioned in the charismatic old artisan quarter of El Born, Borneta invites you to discover the charm of the Ciutat Vella.
Gstaad
Bernese Oberland A contemporary twist on Alpine traditions in the heart of Gstaad. The Mansard features 29 inviting rooms and suites with warm chalet design details, as well as a vibrant restaurant highlighting local culinary delights and Gstaad’s only rooftop bar.
London
Kensington A rare oasis in the cosmopolitan capital, our London property showcases the seasons with its standout garden. The 156-room hotel – complete with a café-meets-deli, restaurant, and bar – is situated in leafy, historic Earl’s Court, once home to writers Beatrix Potter and Agatha Christie.
Paris
Saint Germain In the artistic Parisian neighbourhood of Saint-Germain-des-Prés, our hotel debut marks the rebirth of a landmark historical destination for creatives and intellectuals. Alongside its 123 chic rooms and suites, the hotel celebrates French tastes with a classic brasserie and an exclusive bar.
Vienna
Vienna - 1st District Palais Rudolf will launch in Winter 2025, just steps away from Vienna’s most luxurious shopping and dining, as well as its most famous historical sites. The hotel will feature 64 bedrooms including 2 suites with private balconies, a restaurant and a bar with outdoor seating.
Vienna - 7th District
Spittelberg Arriving early 2026, Spittelberg will be situated in the centre of old Vienna, behind the Museum Quarter. Featuring 132 guest rooms, an Italian restaurant, bar and outdoor seating, it will be a fantastic new addition to the city.

Restaurants & Bars

Our bars and restaurants are the beating heart of every Miiro hotel – each one a sociable space where guests and locals intertwine. From quiet lunch dates to celebrations with friends (and every occasion in between), you’ll want to linger longer in our relaxing, reviving and convivial spots.

Spaces

Whether you’re in the mood to refresh and recharge, sip on coffee or cocktails, or simply celebrate with friends in one of our private dining rooms, we’ve created brilliantly considered spaces across our hotels to match. Each Miiro also features its own dedicated Refresh Room.

Happenings

There’s plenty on for hotel guests, locals, and anyone just passing through. Best of all for those staying over? You don’t even need to leave to find something worth stepping out for. From rooftop yoga, live music in the garden and pop-up supper clubs, this is your open invitation to stay in and go out, all at once.

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